ACQUISITION MERGES NORTRAX, SCHMIDT
Fernandez Holdings, Inc., which owns a diverse portfolio of businesses, including 57 John Deere Ag and Turf dealerships in the Northeast and South Central U.S., has acquired 14 John Deere Construction and Forestry stores—nine locations from Nortrax, Inc. in Maine, New Hampshire, Vermont and New York, and five stores in Massachusetts from Schmidt Equipment Inc. The business operates as United Construction & Forestry, LLC.
“Fernandez Holdings is excited to be able to expand our relationship with John Deere into the construction and forestry markets,” says Kirk Fernandez, CEO and founder of Fernandez Holdings. “We see incredible opportunity in the Northeast to continue to expand the John Deere brand with a strong organization that is committed to delivering best-in-class equipment, service, and support to our customers. Fernandez Holdings will also continue to invest heavily in the region, building new facilities, updating and upgrading operations, and empowering the business to continue to bring on talented, hard-working people to the team.”
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Throughout three days of the Oregon Logging Conference (OLC), the effort to reach young people and find new employees from all walks of life was a focus of the show. Of course, everyone loves to prop the little kids in an operator’s cab, but the OLC has refined their show’s outreach to focus primarily on high-school aged students who are soon to be making decisions on work and career choices…
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