ACQUISITION MERGES NORTRAX, SCHMIDT
Fernandez Holdings, Inc., which owns a diverse portfolio of businesses, including 57 John Deere Ag and Turf dealerships in the Northeast and South Central U.S., has acquired 14 John Deere Construction and Forestry stores—nine locations from Nortrax, Inc. in Maine, New Hampshire, Vermont and New York, and five stores in Massachusetts from Schmidt Equipment Inc. The business operates as United Construction & Forestry, LLC.
“Fernandez Holdings is excited to be able to expand our relationship with John Deere into the construction and forestry markets,” says Kirk Fernandez, CEO and founder of Fernandez Holdings. “We see incredible opportunity in the Northeast to continue to expand the John Deere brand with a strong organization that is committed to delivering best-in-class equipment, service, and support to our customers. Fernandez Holdings will also continue to invest heavily in the region, building new facilities, updating and upgrading operations, and empowering the business to continue to bring on talented, hard-working people to the team.”
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Beginnings
Way back in the 1940s my father was a local kid with smarts. Born into a farming family in Butler County, Ala., he grew up loving his family, the land, animals and hunting and fishing. He was even working his way into the timber industry: The folks running W.T. Smith Lumber in Chapman gave him a summer job learning to cruise and mark timber, and he planned to attend Auburn University and go into forestry…
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